Store Opening Support

Build Your Own Brand, Open Your Store with Confidence!

Looking to create your own brand or open a beverage store? We offer the most comprehensive store opening support service, covering everything from raw material sourcing and training to equipment procurement and installation. Whether you’re starting from scratch or expanding an existing brand, we tailor our services to meet your needs. Our goal is to help every entrepreneur excel in a highly competitive market. From brand positioning and product development to operational management, we support you every step of the way. Whether you aim to establish a personal brand, launch a chain store, or expand into international markets, we can provide customized solutions that suit your vision.

Who We Serve

Discounted Tea & Beverage Ingredients Sourcing

  • We maintain an extensive network of raw material suppliers, offering everything from premium tea leaves and natural flavorings to other beverage ingredients at the most competitive prices.
  • While helping you save costs, we also ensure consistent quality and safety of raw materials. Our supply chain covers top manufacturers worldwide, and we will recommend the most suitable options based on market trends.
  • Our professional team will customize the best sourcing plan for your needs. For more details, visit Tea and Beverage Ingredients Sourcing.

Comprehensive Training and Mentorship

  • We offer professional training in tea preparation techniques, creative beverage formulation, and standardized production processes, ensuring you create products with stable quality and market appeal.

  • Brand Marketing Guidance: From brand naming and visual design to marketing strategies, we elevate your brand’s competitiveness. We also teach you how to leverage digital marketing platforms to enhance visibility.

  • Store Operation Planning: Including location analysis, product positioning, pricing strategies, and customer service training, we help you establish a solid foundation during the initial phase of your business.

  • Ongoing Mentorship: From preparation stages to post-launch optimization, we continually provide expert advice and assistance. For more details, visit Tea & Beverage Training Programs.

Equipment Procurement

  • We provide expert advice on purchasing various beverage-making machines and equipment, ensuring you acquire the highest quality and most efficient devices. This includes tea brewers, sealing machines, blenders, refrigeration systems, and more.

  • Our specialists will assist you in selecting and installing equipment according to your operational needs, offering technical guidance and maintenance recommendations.

  • Ensuring your store operates with a stable and efficient setup. We also offer professional support for equipment maintenance and upgrades to give you peace of mind.

Tailor-Made Entrepreneurial Journey

Are you looking to create your own beverage brand or open a shop? We provide a comprehensive tea and beverage training program designed specifically for entrepreneurs to help you build a unique brand.

We will thoroughly understand your entrepreneurial needs, guide you through how beverage businesses operate, analyze market trends, and provide a complete one-stop service. From menu design and beverage preparation to official business operations, we offer tailored consulting according to your ideas and style, helping you expand your brand blueprint.

Training & Consulting Process

Phrase 1 - Pre-Opening Assessment

We validate the numbers—ticket size, traffic, margin, rent, labor, consumables, delivery fees—to see if you can survive slow seasons. Many shops fail because the cost structure is wrong from day one. We also stress-test positioning: price, speed, quality, or differentiation. The output is a go/no-go decision, the right store format, and a minimum revenue threshold.

Phrase 2 - Site Selection Recommendations

It’s not about “busy,” it’s about the right traffic. Students, office workers, and tourists convert differently. We check peak-hour fit, competitor pressure, delivery coverage, and visibility. Lease terms matter too—deposit, rent hikes, restoration, exit clauses. A bad location turns marketing into damage control.

Phrase 3 - Brand Design Planning

We validate the numbers—ticket size, traffic, margin, rent, labor, consumables, delivery fees—to see if you can survive slow seasons. Many shops fail because the cost structure is wrong from day one. We also stress-test positioning: price, speed, quality, or differentiation. The output is a go/no-go decision, the right store format, and a minimum revenue threshold.

Phrase 4 - Workflow & Equipment Planning

The goal: fewer steps, more output at peak. We eliminate cross-traffic and bottlenecks from ordering to handoff. Equipment is matched to throughput—ice output, fridge capacity, sealer speed, wash area, electrical load, drainage/ventilation. Poor planning leads to costly rework after opening.

Phrase 5 - Equipment Setup & Installation

Setup is about stability and serviceability: power, grounding, leakage protection, drainage slope, piping routes, safe spacing, plus maintenance access. We also use acceptance tests—ice output, temperature stability, sealing yield, leaks/noise/vibration. Without a checklist, vendor disputes become “your problem.”

Phrase 6 - POS vs. Surveillance Setup

POS should manage sales, peaks, staffing, inventory, delivery integrations, and loyalty—beyond payments. Surveillance controls risk: cash disputes, handovers, shrinkage, complaint playback, security. The common failure is no operating rules—no POS roles/reports, no camera retention/access process—so both systems become decoration.

Phrase 7 - Beverage Bar Training

Training turns quality into SOPs: recipe grams, ice/sugar standards, shaking time, build order, seal checks, hygiene. We also define peak roles (prep/base/seal-handoff) to keep output high. Error handling (rework logging and prevention) is critical, or taste drift, waste, and complaints will erode profit fast.

Phrase 8 - Customized Consumables

Consumables drive brand consistency and cost. Cups, film, straws, bags, stickers, and seals must look consistent and perform reliably. Common traps: huge MOQs, wrong materials causing leaks/weak seals, unstable print colors. We also plan lead times, backups, and safety stock. Chasing the lowest price often triggers expensive emergencies later.

Package Options

Scope Summary
  1. Pre-opening consulting assessment & site selection recommendations
  2. Brand design planning (assist with store logo & menu design)
  3. Store layout & customer flow planning
  4. Food & beverage equipment + bar counter tools
  5. POS system & surveillance/monitoring
  6. Beverage-making training program
  7. First batch of custom paper cups (medium & large sizes, 30 cartons each)
Package Price NT$990,000
Special Note This package price applies only to businesses opening in Taiwan. If opening outside Taiwan, please contact us for a separate evaluation / quote.

F.A.Q.

Each market has different flavor demands. Our experienced instructors will provide insights based on your market needs and guide you to create unique and creative drinks and menus.

Our instructors are fluent in both Chinese and English, ensuring seamless bilingual communication throughout the course.

After the course ends, we will stay in touch through various communication apps (WhatsApp, LINE, WeChat, etc.) and offer 2 hours of free consultation.

Partner With Us Today

As a leading Taiwan tea company, we are committed to delivering excellence. From premium teas to custom solutions, Mu Tsauer International Co., Ltd. is here to help your business thrive in a competitive market.

Contact us today to elevate your tea business with our expertise!

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